LifeBrite Active was founded in 2021 as a purpose-driven apparel company. Our mission to create clothing that increases visibility to aid with supervision and educate others on how dressing BRITE can improve safety was at the heart of our company. We are proud to see so many other companies, both big and small adopting and prioritizing this same mindset. With much consideration, we have decided to close our shop.
Our goal has always been to #livelifebrite in highly-visible swimwear and apparel for the whole family.
And we look forward to continuing to #livelifebrite, regardless of the brand... and we hope you will, too!
A percentage of each sale was reinvested into our community by way of swim lesson scholarships. Every transaction helped to get us closer to our goal of ending unintentional drownings.
As warmer weather approaches and the call of the water becomes irresistible, choosing the right swimsuit goes beyond fashion. The color of your swimwear can play a crucial role in ensuring...
While blue swimsuits may be a classic choice, opting for a vibrant lime green alternative can offer more than just a pop of color.
The color of your swimwear can significantly impact visibility in the water, with options like blue and black often posing challenges for both swimmers and supervisors. Learn why!
