News

There’s a multitude of reasons one might want to stand out while exercising or participating in an outdoor activity, but the major reason is to increase overall safety. Read on...

The one major factor in decreasing the risk of drowning is knowing how to swim or float. LifeBrite Active donates a portion of every sale towards swim lesson scholarships in an effort...

As lifetime residents of Florida with years of experience park-hopping our local attractions, we decided a quick outline of our favorite theme park items would be a great addition to our...

Bright colored clothing provides an added layer of safety if you get lost. While the number changes from year to year, on average around 2,000 hikers get lost each year while hiking.

Our 6 most favorite --highly visible, ultra BRITE-- life jacket options for kids.

Outdoor running has immense benefits. From increased cardiovascular health and overall physical fitness, to Vitamin D absorption and the positive effects on mental health...